Hi! I'm: Justine @CocoCuenco
I'm the: Founder/CEO @ShopGypsumStyle
I'm a: Taurus
I live in: the OC
My fav spot in LA is: wherever the good vibes are at. My favorite area is Los Feliz Village.
A brand I'm really diggin' right now is: Reformation for clothes, Y.R.U. for shoes!
I think the babe with the best style is: Liza Owen @LizaOwen
Song I can't get out of my head today is: Pretty Thoughts - Alina Baraz & Galimatias
What inspired her to start:
I had some background in fashion PR, this was kind of before Instagram became really popular. I've always been good at social media/blogging, I had my own personal blog. I've always loved shopping, so I thought I might as well put it all together. Then, social media started killing it but ecommerce wasn't that big yet. So I thought, "I'm just gonna ride this wave and see what happens." So far it's been successful, but I kinda just dove in. It was little suggestions, like "Hey you're good at photography. You like clothes. You like shopping. You understand HTML and the computer stuff on your own." So I thought, "Okay, let me try it." I literally just dove in and did it. If I thought about it too much I would have probably psyched myself out.
Her advice to you:
Take as many internships as possible, continue learning, never get cocky, have mentors, embrace your competition, learn from them.
For more from Justine, check out www.GypsumStyle.com.